Sustainability

What’s in Your Dangerous Coffee Cup: Convenience at What Cost?

In this blog I will discuss just how costly it is not switching to a reusable coffee cup and how gamification could inspire you to bin your dangerous coffee cup once and for all.

Polyethylene, a common type of plastic, plays a crucial role in our daily coffee rituals—whether we realise it or not. It’s used as a thin plastic lining inside disposable coffee cups to prevent liquid from seeping through the paper exterior. This innovation has made single-use coffee cups an incredibly convenient option for millions of people around the world, enabling on-the-go lifestyles with minimal mess or fuss. However, what many don’t realise is that the very material making these cups leak-proof may also pose a health risk, making your use of a dangerous coffee cup potentially life changing and planet polluting.

Microplastic Contamination: What’s Really in Your Cup?

Recent studies have shown that when hot beverages like coffee or tea are poured into these polyethylene-lined cups, the plastic can degrade, releasing microscopic plastic particles into the drink. Research has indicated that just one cup of hot coffee can result in the ingestion of thousands of microplastic particles. A study published in the Journal Of Hazardous Materials found that a single plastic-lined cup exposed to hot liquids could release up to 25,000 microplastic particles per cup (1). These microplastics, once ingested, accumulate in the body.

The health implications are still being researched, but there’s growing concern about the impact of these tiny plastic particles on human health. Studies suggest that microplastics may contribute to inflammation, alter hormonal balance, and increase the risk of diseases like cancer. The human body has no efficient way of breaking down plastic, meaning that the accumulation of these particles could have long-term negative health effects. A 2022 study (2) found that microplastics were present in human blood for the first time, raising alarms about how deeply plastic has infiltrated our daily lives.

In a previous blog, I described my own experiences with PlasticTox and my shock at discovering my own blood contained upwards of 150,000 plastic nanoparticles. I am approaching day 40 of no Diet Coke or any other carbonated drink in a can or bottle and, from this point on, I’ll be bringing a reusable cup to Starbucks for my favoured Chai Latte.

But, how much of a challenge might it be for others?

Convenience vs. Sustainability: The Dilemma of Single-Use Cups

Despite the growing awareness of the health and environmental risks posed by polyethylene and other plastics, single-use coffee cups remain a staple of convenience. They are lightweight, easy to dispose of, and readily available at nearly every coffee shop, fast-food restaurant, and garage. However, this convenience has come at a steep environmental cost: millions of these cups end up in landfills each year, contributing to the global plastic waste crisis.

One of the key challenges to reducing the reliance on single-use cups is the slow adoption of reusable alternatives. Despite widespread environmental campaigns, only a small percentage of people regularly bring their own reusable cups when purchasing coffee. A 2020 study by Mintel found that only 36% of UK consumers regularly use reusable coffee cups, even though 75% expressed concern about plastic waste.

The sluggish adoption of reusable cups can largely be attributed to a combination of convenience and habit. People are accustomed to the throwaway culture of single-use items and may feel that switching to a reusable option requires more effort than it’s worth. Additionally, many coffee shops are still geared toward providing disposable cups, making it more convenient for consumers to stick with the status quo.

Can Gamification Drive Change?

Given the slow adoption rates of reusable cups, one potential solution is to make sustainability more engaging—and even fun—through gamification. Gamification involves incorporating game-like elements, such as rewards, points, and achievements, into everyday behaviours. For example, coffee shops could reward customers who bring their own cups with points that can be redeemed for discounts or even free beverages. This system could be further extended by tracking eco-friendly behaviours such as walking or biking to work, purchasing sustainable products, and making other environmentally conscious decisions.

Research supports the idea that gamification can be a powerful tool for behaviour change. A 2021 study published in The International Journal of Information Management (3) showed how consumers’ experience and engagement with a gamified system can transfer into improving sustainability outcomes. Gamification could significantly increase engagement with sustainability initiatives by tapping into people’s desire for rewards and social recognition. In the context of reusable cups, a system that tracks and rewards individuals for using their own cups could create a sense of accomplishment and community, helping to normalise this behaviour over time.

By including this action in a wider range of rewardable activities such as taking eco-friendly commutes or purchasing sustainable clothing could extend the benefits beyond just reducing plastic waste. Such initiatives would contribute to a broader shift in consumer behaviour towards more sustainable lifestyles.

The slow adoption of reusable cups is not just a matter of convenience but also a pressing public health and environmental issue. By leveraging gamification to make sustainability more engaging and rewarding, we might be able to turn the tide against single-use plastics. Encouraging people to bring their own cups, track eco-friendly commutes, and to make sustainable purchases could foster a new culture of environmental responsibility.

But would gamification work? There’s a growing body of evidence suggesting it could. The question is whether we are ready to turn these small, daily actions into a broader movement for change.

A Call to Action

As the risks associated with microplastic ingestion become more apparent, it’s essential to rethink our daily habits. While single-use coffee cups offer undeniable convenience, their hidden health and environmental costs are too great to ignore. Gamifying the use of reusable cups and other sustainable actions might just be the nudge society needs to make a lasting, positive change.

So, would you be more likely to bring your own reusable cup if it meant earning rewards, tracking your sustainable habits, and making a difference? Could small incentives spark the shift we need to reduce plastic pollution and protect our health? The answer may lie in how well we can merge convenience with sustainability—one reward at a time.

This is why I am building One Sky Collective. I truly believe that gamification can work individually and collectively to make living more sustainably fun and rewarding. Together we can ditch that dangerous coffee cup, park that car, and maybe consider the clothing you wear.

References

September 15, 2024 0 comment

Health Sustainability

How I will Remove 150000 Pieces of Microplastic From My Body

written by Stephen Morrison

Yip, read on to find out why and how I need to remove 150000 pieces of microplastic from my body.

Earlier this summer I was invited by the CEO of Plastictox (the world’s first and only commercial blood test for microplastics) to have my blood tested for microplastics and, as the title gives away, the test results revealed the presence of three microplastic particles per millilitre in my blood – translating to an estimated 150000 nanoparticles of plastic in my body… wait, what, I hear you shout!

Being told that this was actually within the normal (or the new normal) amounts did nothing to alleviate my shock (was I really that shocked though?) and my disappointment. Although I have been writing (recent blog on #PlasticFreeJuly) about plastic pollution and I am generally more aware of the sources and risks, I had hoped that I would be clear. In truth, however, the results were not unexpected. Despite making some changes, my exposure to plastic is still high (as is most likely yours) and in this blog, I am going to go into detail about why I had this pioneering test, how the microplastics most likely entered my body, what risks this brings, and explain my strategy to detoxify my body and to prevent future contamination .

Why I Took the World’s First Commercial Microplastics Blood Test

A combination of curiosity and concern for my well being, fuelled by my increasing knowledge of plastic pollution and my promotion of #PlasticFreeJuly (if only my body was plastic free), propelled me to partake in the world’s first commercial microplastics blood test from Plastictox. I am not a stupid person, but I had for most of my life wilfully ignored my increasing use of plastic and I had not fully considered its impact on my health. But as my knowledge increased so did my fears. And those fears were justified. Having taken a blood sample and posted it to a lab in Amsterdam, I waited anxiously for the results. A few weeks passed and then the results were in.

My test result showed that I had 3 pieces of microplastic in my blood test, which consisted of a finger prick of blood, suggesting a concentration of 30 P/ml which extrapolates to 150000 pieces throughout my body.

That revelation is a tad unsettling, showcasing a considerable presence of microplastics in my body which is not that surprising when research indicates that microplastics ubiquitously permeate our environment and are increasingly detected within human tissues. A test in 2022 identified microplastics in the blood of 17 test subjects out off 22. (1).

Microplastics infiltrate our bodies in a multitude of ways

So, we know that our bodies are likely (it is estimated that only 20% of people are still plastic free) contaminated by microplastics, but what are the sources and the associated risks?

Atmosphere: Microplastics are prevalent in the air we inhale, particularly in urban locales (2)
Aquatic Sources: Both tap and bottled water constitute significant reservoirs of microplastic contamination with higher levels found in bottled water (3)
Diet: Microplastics are detectable in seafood, salt, and even produce (4) . Even cans of soft drinks are lined with plastic.
Textiles: Synthetic fibres from apparel substantially contribute to microplastic pollution (5)

Studies underscore the presence of microplastics across our environment, signifying extensive exposure risks.

Health Hazards Associated with Microplastics

But what are the risks?

While research is still emerging, microplastic contamination has been linked with a spectrum of health hazards, including:

Inflammatory Responses: Microplastics can incite inflammation and immune responses.(6)
Endocrine Disruption: Certain chemicals within microplastics may perturb hormonal functions.(6)
Cellular Detriment: Microplastics can precipitate oxidative stress and cellular damage.(7)
Cardiovascular Events: The presence of nanoplastics in blood has shown to increase the likelihood of a composite of myocardial infarction, stroke, or death from any cause (8)

Recent investigations suggest that microplastics can precipitate grave health concerns, although the protracted ramifications remain under scrutiny. However, I think we can all agree that having hundreds of thousands of pieces of plastic in our body doesn’t sound too healthy.

So how do we rid our bodies of these invaders?

Detoxing Microplastics

To rid my body of microplastics, I am adopting several strategies and you can also do these:

Dietary Modifications: It’s more organic and whole foods to curtail microplastic ingestion. Less ready meals (how did we ever think microwaving food in plastic was healthy?).
Increased Hydration: Consuming more filtered (sadly tap water is contaminated) water to flush toxins from my body.
Augmented Fibre Intake: Consuming high-fibre foods to aid in the elimination of microplastics via the digestive tract. Inulin for the win. Adding 10mg per day to my diet has had a moving effect.
Targeted Supplements: Utilising supplements known to bolster detoxification processes. I am personally taking N-Acetyle Cysteine (NAC) and probiotics.
Regular Exercise: Engaging in physical activity to promote overall health and augment the body’s natural detox mechanisms. I’ve not been participating in intense exercise for the past year, as I sadly believe that I have Long Covid with even the lightest exercise significantly raising my heart rate. I have been sticking to Zone 2 workouts mostly, so I have to find an alternative way to sweat, and thankfully my gym has a sauna that I am aiming to use three times a week.

The efficacy of these methods in reducing and removing the microplastic burden within the body should be high, and hopefully, if I can consistently apply these strategies, I will be able to remove the unwanted plastic from my body. But like with plastic pollution in general, it’s not enough to remove what’s there, we also have to turn off the tap and reduce the amount we are potentially absorbing.

Preventative Strategies

To mitigate future contamination, I am adopting the following practices:

Avoidance of Single-Use Plastics: Reducing dependence on disposable plastic products. This is a biggie. I’ve finally ditched Diet Coke for good (well, it’s Day 5). With even cans having a plastic inner lining (repeating this should you have missed this news first time), my consumption of Diet Coke has to end.
Water Filtration: I’m going to budget the cost to install filters to my mains water supply to eradicate microplastics from drinking water.
Selection of Natural Fibres: Opting for clothing made from natural materials rather than synthetics. I no longer wear polyester clothing or buy Gore Tex products. I wear mostly organic cotton, wool, and hemp products
Policy Advocacy: Endorsing policies aimed at curtailing plastic production and pollution via this blog and my social channels.
Empowering others: Progress on One Sky Collective is slow but with partners like City to Sea, I am still very confident that we can make a difference.

Get Tested and Join Me in the Fight Against Microplastics

Would you be inclined to discover/confirm whether microplastics are present in your blood? Would the results galvanise you to adopt changes to your lifestyle? Share your thoughts in the comments below.

The good folks at PlasticTox have kindly provided the code MICROPLASTICTEST for a $15.00 discount and free shipping on your microplastics test from Plastictox. Together we can detox our bodies of microplastic. I will be retesting my blood in two to three months to see if I have in fact been successful in my attempt to remove 150000 pieces of microplastic, and I’d love to hear how you get on.

And I am still on the hunt for support for One Sky Collective if you are a developer, a designer, or even a sugar daddy/mommy who wants to help empower people to reduce, reuse, recycle and generally live more sustainable lives.

Research

August 11, 2024 0 comment

Sustainability

Join Me in Plastic Free July (or Less Plastic July)

written by Stephen Morrison

When we consider the pinnacles of human innovation, plastic stands out as a marvel of the modern age. It’s a material so versatile and ubiquitous that it has become nearly synonymous with convenience itself. From the medical field to the food industry, plastics have played a pivotal role in advancing hygiene, safety, and accessibility. The invention of plastic has been nothing short of revolutionary, providing us with durable, lightweight, and inexpensive materials that have transformed our daily lives, but at what cost?

This once-celebrated material now casts a long shadow over our environmental
consciousness. The very properties that make plastic so useful—its durability and resistance
to degradation—are also what make it a persistent pollutant and one of the biggest
environmental challenges facing us today. The statistics are alarming: Over 300 million
tonnes of plastic is used each year with around half of it single-use plastic; vast quantities of
plastic waste suffocate our oceans, and microplastics have been found in the most remote
and seemingly pristine regions of the planet. Recent research has even discovered it in the
testicles of men (in the interests of science, I am having my bloods tested- see below). Our reliance on
single-use plastics has created a global crisis, with repercussions that extend to all corners
of the earth and all forms of life, including our own.

I’m so concerned that I have volunteered for the world’s first commercial blood test for microplastics from PlasticTox – The World’s First Human Microplastic Screen. It will tell me if I am indeed contaminated with microplastic, and also what types and from what probable sources. Anticipating that I am, I have already started making changes, but that’s for a follow up blog.

Following on from World Refill Day in June, the month of July has been designated as Plastic Free July, a global movement that galvanizes individuals, communities, and businesses and organisations to partake in the solution to plastic pollution. It’s a time to reflect on our consumption habits and to take actionable steps towards a more sustainable future. The initiative encourages us to reduce our use of single-use plastics and to embrace the principles of reducing, reusing, and recycling by taking small steps that can make a big difference.

Reducing our plastic footprint can start with simple changes. Those of us that are gym goers think nothing of taking a reusable water bottle to the gym. It’s not only accepted, but also expected. So let’s normalise bringing a water bottle to work and anywhere you might go. Many offices have filtered water, supplied via mains water or a cooler. Rather than using multiple disposable cups, instead top up your bottle.

For those working from home it’s potentially even easier. I say potentially as I am aware that the quality of my local water might not represent all of the UK or the world. For those who might question drinking tap water, consider an under sink water filter.

Other suggestions to reduce plastic in the home include:

Swapping out plastic containers for glass or stainless steel,
Opting for bulk buying, and choosing products with minimal packaging
Refilling not only your water bottle, but also pasta, cereal, and washing detergents
Ditching your planet destroying (slight exaggeration) wet wipes for a washable cloth.
Investing in bamboo toothbrushes, metal straws, and even recycled toilet paper with every roll bought planting one new tree.

Engaging the whole family in these efforts not only minimizes waste but also instills values of environmental stewardship in the next generation. For more tips and advice, check out City to Sea’s Plastic-Free Living guide.

If you need extra motivation, use code CITY2SEAXOB10 for 10% off City to Sea’s collaborative Ocean Bottle – this bottle stops 1000 plastic bottles from entering the ocean and gives £5 to City to Sea. I used to collect running shoes and I now collect water bottles. I’m not really grasping the idea of degrowth!

What’s a bottle without a tap to fill it up? When you are out and about, why not utilise the free
Refill app, a brilliant tool that connects us to over 330,000 refill stations worldwide, allowing
us to hydrate without the needpointless plastic for disposable bottles. This not only
diminishes our plastic use but also supports local businesses and promotes healthier
lifestyles. There’s a certain Seatle founded coffee chain who will not only fill your bottle with
amazing cold filtered water, but also add ice to it. Handy for when summer actually arrives
(I’ll resist lecturing you on climate change).

Back in the workplace, the battle against plastic waste is not just being waged against plastic water bottles. We can source supplies with minimal or sustainable packaging and look at ways of using more sustainable products. Both sustainable and inclusive, our ladies’ and gents’ toilets both stock plastic free and planet friendly period products . Is this a conversation and conversion you could have in your workplace?

Plastic Free July is more than just a month-long campaign; it’s a catalyst for long-term change. It’s an opportunity for each of us to consider our choices and to become part of a global community committed to preserving the health of our planet. By taking small, consistent steps, we can collectively make a big difference.

Will you join us this Plastic Free July?

P.S. For those of you that read my blog about recycling bottles or read the Daily Record story and were disappointed to learn that it had been stopped, I have good news (well, for those living in Glasgow).

The grocery chain Lidl, having bought recycling machines in anticipation for Scotland’s Deposit Return Scheme (DRS) , will give you 5p for every suitable (and it is most) plastic bottle and soft drink can you return across its Glasgow stores.

July 3, 2024 0 comment

Europe Sustainability Travel

Three green activities in Greece to add to your sustainable itinerary

written by Stephen Morrison

For decades, tourism has been a fundamental pillar of Greece’s economy. Pre-pandemic figures show that the industry contributed €40.8 billion in 2019 alone, which represented almost 20% of the country’s GDP at the time. However, all of this activity and constant coming and going of visitors makes a sizable impact on the planet. Across Europe there is rising unrest about the impact of tourism. As a hospitality management graduate (a real degree, Marina Purkiss) I studied the cycle of tourism and while these developments are to be expected, correct action can change opinions and outcomes,

This unrest has spread to Athens and with the proliferation of Airbnbs in the city fueling local tension over the erosion of traditional neighbourhoods.

To manage this effectively, both the Greek government and tourists themselves need to show respect for the areas they visit and those who live there while protecting the natural hotspots that contribute to the country’s worldwide appeal. The Greek authorities are playing their part, having rolled out a new sustainable tourism strategy which focuses on ‘nature conservation, community respect, and human-centric considerations’.

This includes a Climate Crisis Resilience Tax introduced in January 2024. Depending on when and where you stay, you’ll pay between 1.50 – 10.00 euros per night. While we will have to see if these moves will quell the unrest in Greece, as travellers we can help by travelling with an eco conscience, tailoring our travels with sustainability in mind. Here are three green activities in Greece you might want to add to your Greek itinerary.

Savour the seas

Greece and beaches go hand in hand, and a day spent lounging on the fluffy sands is always a day well spent. But, if your adventurous spirit calls, you may be compelled to explore beyond the sandy shore and venture into the beckoning Mediterranean, Ionian, or Aegean Seas that border the mainland and neighbouring islands.

Just as we would on land, it’s important to be mindful of the impact of any water-based excursions, since tourist activity can be extremely damaging to subaquatic ecosystems. Activities that don’t add to your carbon footprint can be a great choice: diving, snorkelling, kayaking and paddle boarding, etc. All of these things do have the potential to damage habitats or disturb marine life – especially with paddles or flippers liable to stir up sediment or destroy coral reefs – but being careful on the waves will ensure you’re not disrupting the animals’ natural processes.

Hiking

Back on land, hiking is a crowd-pleasing activity for green travellers that gives you the chance to interact with wild regions and connect with nature without leaving any trace (make sure to take your trash with you). Walking trails zig-zag right across the mainland, offering different perspectives of the breathtaking landscapes that define Greece’s natural beauty.

For those basing their travels in Athens or Corfu, a few hours by ferry and bus will take you to a path that rewards you with spectacular panoramic views and a healthy dose of testing tracks, very few compare to the Vikos Gorge hike. Officially declared as the world’s deepest gorge (comparing width to depth), the viridescent Vikos Gorge is a nature reserve nestled amongst the Pindus mountain range in northwest Greece. With viewpoints, flora and fauna, and challenging terrains along the way, this trail has all the ingredients for a memorable hiking experience, and is a must for any green itinerary.

With this blog being published on World Refill Day and after the tragic death of Dr Michael Mosley, it is a good time to remind you to keep hydrated on these hikes and to carry sufficient water, preferably in reusable water bottles.

Volunteering

Ensuring you minimise the impact of your holiday is the cornerstone of sustainable travel, but some tourists like to take it one step further by actively supporting local causes during their stay. Rather than making a financial contribution, it’s common for visitors to volunteer their time to help out a charity or local organisation making a difference.

There are so many programs on offer, but animal conservation is particularly popular. For example, sea turtle conservation projects are taking place across the country, with islands like Kefalonia and Zakynthos pioneering initiatives to bring local populations back from the brink of extinction. Not only can you feel good about making a difference to the animals and their habitats, but volunteering is a great way to see new places and make friends on your travels.

Travel responsibly

However you choose to spend your time in this beautiful country, make sure you explore it responsibly, adopting the ‘leave no trace’ principles and This way, you can enjoy the country’s natural beauty to its fullest, while also preserving the precious and delicate ecosystems here for future generations and improving relations between tourists and locals

June 16, 2024 0 comment

Health Reviews Sustainability

Best Sleep Protocols with Simba and Bryan Johnson

written by Stephen Morrison

All my aches and pains of late have made me reflect on my age and my family history of not living very long (there is actually a mortality theory called the “Glasgow Effect”). Heart disease, cardiac arrest, brain aneurysms, and cancer have claimed far too many ancestors, friends, and colleagues…

And, if I’m realistic, it is a fate that likely awaits me, unless I act and take a different path. And act, I have. Again.

Back to the Future

Back at the start of 2011 weighing in at 354lbs, I hit rock bottom with a picture being the final straw. I decided to turn my life around. I researched all the latest science on fat loss, took what I felt would work for me and embarked on a journey that saw me shedding 174 lbs within a year, completing a marathon, and becoming a try athlete.

My protocols were rigid but effective. Intermittent fasting was my cornerstone, allowing me to control my caloric intake without feeling deprived. I walked up to 25,000 steps daily (read about it here), a feat that kept me physically active and mentally focused (I would do a lot of thinking and planning on my walks). My diet was monotonous, consisting of the same foods every day, which simplified meal planning and ensured a consistent mix of proteins, fats, calories, and occasional sugars. I also relied on a stack of supplements to complement my dietary and physical activity protocols.

I measured every aspect of my life. I reviewed every change I made. Ditching anything that didn’t add value

It changed my life. This blog was born and all the adventures I’ve had as a try athlete stem from that decision. If I want my future to be a healthy one, I have to go back and learn from the past.

History Repeats (hopefully)

Once again I have recognised and accepted that what I have been doing hasn’t worked. I went searching for answers and inspiration. I stumbled upon Bryan Johnson’s anti-aging protocols on YouTube. He has dedicated his life, wealth and body to discovering and sharing how we can reduce aging. His videos are inspiring, albeit some of his methods seem a bit extreme. But they do work for him (see his results below) and I wanted to see what elements I could introduce into my lifestyle.

While I won’t commit (just yet) to taking over 100 supplements or stop eating at 11am every day there was one change to his life that Bryan Johnson regularly shared that was the most important. He believes that good sleep is the foundation of overall health. Inspired by this, I decided to research his best sleep protocols and overhaul my sleep environment and behaviors. I treated myself and my girlfriend to a new Simba Hybrid mattress while Simba Sleep were very kind to gift us a new Simba Hybrid duvet, and a pair of Simba Hybrid pillows.

Simba Hybrid Pillow

You can read my review of the Simba Hybrid duvet here and the award winning pillows work in a similar fashion. One side is cooler and with each pillow being made up of five layers, you can experiment to find out which combination of these five layers of cool is most comfortable for you. I prefer a firmer pillow while Teresa likes a softer cushion. With Simba pillows, we are both happy. Currently priced at £127 they are NOT cheap, but Simba state that their “Renew” super soft pillow fibres are designed to be super comfortable and to keep their shape and stay fluffy. Tiny titanium Aerocoil springs provide support and act as little mini fans pushing cool air through the pillow increasing the cooling effect.

And another reason that I love working with Simba Sleep is their commitment to sustainability.

Make Sleep Your Priority

I’ve also listened to Bryan’s advice to prioritise my sleep. Too often, I would stay up late working on One Sky Collective, watching “Yellowstone” and writing blogs. Now, I turn my laptop (even with its blue light filter) and mobile phone off at around 10.30pm and go to bed, regardless of any work outstanding or what dramas the Dutton family are experiencing. If I am struggling to sleep, I will resist the temptation of doom scrolling on my mobile and read a book until I feel ready to sleep. Of Bryans best sleep protocols these are the ones I’ve been able to adopt and sustain the easiest.

One of Johnson’s more controversial recommendations is for couples to sleep in separate beds or even rooms to improve sleep quality. While this might be a no-go for many, including us (says me), it’s hard to ignore its potential benefits. We all have different sleeping patterns and preferences. Sleeping separately removes such variances. With my notorious snoring, I’m more worried my girlfriend might agree to this idea and remove me to another room! However, with our new Simba mattress and hybrid pillows and our consistent bedtimes we are sleeping more soundly and less restless.

The Awakening

Since upgrading to Simba bedding and adopting new behaviours, we’ve experienced numerous positive changes. Our sleep quality has improved, resulting in more energy and better moods throughout the day. We’ve found ourselves eating less, being more active, and maintaining a sharper focus. Less grumpiness is an added bonus, making it a win for everyone.

Integrating new habits inspired by Bryan Johnson and others has been an enlightening journey. While some of his methods might seem too extreme, the core lessons, particularly about sleep, resonated with me and have made a significant impact.

In another blog (or two) I’ll update on my best sleep protocols and discuss the supplements, diet and exercise protocols we’ve adopted and how they are impacting both of our lives.

I am focused on not making this another failed attempt to regain my fitness and confidence and I hope you’ll continue to follow my journey this year as I add more personal posts.

May 26, 2024 0 comment

Fitness Reviews Sustainability

Take a Hike with adidas Terrex Free Hiker

written by Stephen Morrison

I am not going to lie. I miss running. I miss the feeling of waking up, lacing up my shoes and with no destination in mind, closing the door on my house and my worries, and pounding the streets for a few or quite a few miles. I miss buying all my gadgets and running kit, the purchasing of which kept my dopamine levels constantly topped up. I also miss the excitement of signing up for events, my pre race rituals, and the smile on my face when I crossed every finish line, regardless of where I finished. And yes, part of me does miss my fifteen minutes of fame (it’s called 15 minutes for a reason). I’m in my fifties now, and my magazine featuring, advert starring, and campaign leading days are over. Unless you count what I have planned with One Sky Collective.

Most of all I miss the people. Those who supported Great Run Local, those I ran with, and those who became my friends. Embarrassment and insecurities about my weight, some unexpected life curveballs and then COVID all took their toll. Neverending, or never quite going away for good, knee pain also made the idea both physically and mentally impossible.

I sought out replacement sports. I dabbled with swimming (and still do occasionally) and took up mountain biking. That didn’t last long with my first official race resulting in almost two years out with shoulder injury and the eventual surgery. Now, cycling is mostly a means of travel, and mostly or rather wholly in the spring and summer months.

So I am back where it all started. Walking. But not just the commute to work or to the Big Bear bakery for the world’s best (so far) empire biscuit cake on those days I am working from home. At weekends, weather pending, we’ve been filling the tank and heading into the Highlands for some walking, drone flying, and in search of the world’s best empire biscuit. Oh, and I cannot forget the finding moments of tranquility and connection with nature (read my blog about connecting with nature) that I am growing to feel are essential for our well-being.

The Benefits of Hiking

Hiking in Scotland offers a myriad of benefits for both body and mind. Here are just a few:

Physical Health: Hiking provides a full-body workout while being gentle on the joints, making it accessible to people of all fitness levels and abilities.
Mental Well-being: Spending time in nature has been shown to reduce stress, anxiety, and depression, promoting overall mental well-being.
Connection with Nature: Unlike running, which often focuses on speed (not in my case) and distance, hiking encourages slowing down and immersing oneself in the natural surroundings, fostering a deeper connection with the environment.
Wherelse can you find such breathtakingly beautiful backdrops?

Scotland boasts a diverse range of trails, catering to hikers of all abilities. From leisurely strolls along coastal paths to challenging treks through rugged mountains, there’s something for everyone to enjoy. Glen Coe, with its dramatic peaks and valleys, offers some of the most breathtaking scenery in the country, while the tranquil landscapes of Argyll and Bute provide a peaceful retreat from the hustle and bustle of everyday life.

While you do need to appreciate the changeable and variable Scottish weather, you do not need special gear to get started. However, as you grow more adventurous, you might want to invest in some comfortable and reliable outdoor shoes. And as an adidas blogger, you might not be surprised that my go-to choices for off-road adventure are from the adidas Terrex range.

adidas Terrex: The Perfect Companion for Off-Road Adventures

The adidas Terrex Free Hiker combines style, comfort, and performance in one sleek package. Featuring a lightweight yet durable design, the Free Hiker shoes provide unparalleled support and stability on the trails. With their responsive Boost cushioning and grippy Continental™ outsoles, they effortlessly tackle everything from rocky paths to muddy slopes. These are ideal for anyone looking to speedily cross any terrain.

adidas Terrex AX4

For more technical terrain than the Free Hiker, the adidas Terrex AX4 delivers superior traction and protection. With its rugged construction and waterproof design, this shoe is built to withstand the rigours of the outdoors while keeping your feet dry and comfortable. These are my current favourites (and thank you adidas for the kind gift), and not just because I used my adidas adiclub level 4 membership to get them personalised with “ONESKY” on the ankles. I went a size up which has been good for my wide(ish) feet. Despite being heavier than the Free Hikers, they feel more sturdy which is ideal for the Scottish terrain and my clumsy feet.

With 50% of the upper made from recycled materials, these are also less impactful on the planet.

With plastic waste polluting more and more of our world, it’s vital that brands like adidas maintain and increase their commitment to using recycled materials and alternatives to virgin plastic.

And it is imperative that we as individuals, hiking groups, and running clubs come together as guardians of this planet we call home. Look at the products you are buying and if possible choose those using biodegradable, circular or recycled materials like the adidas Free Hiker.

So, whether you’re embarking on a weekend getaway, a multi-day trek or joining me in one of my upcoming clean ups, adidas Terrex shoes are the perfect companion for exploring Scotland’s stunning landscapes.

While I do miss running, I’ve found a new passion in hiking in the Scottish countryside. With its countless benefits for both body and soul, walking in nature offers a truly enriching experience that everyone should embrace.

I am part of the #adidasbloggercommunity and these blogs are sponsored

March 24, 2024 0 comment

Health Sustainability

Flexi-Time: Why a Flexitarian Diet is Better than Vegan.

written by Stephen Morrison

My blogging started in 2011 as a journey of my fat loss journey, and it’s true to say that it’s a journey that I’ve never really completed (hence my howmanymiles moniker) but lately, my food choices haven’t simply been focused on how they will impact on my health, but also on their impact on the planet. Programmes like “You Are What You Eat” on Netflix are very effective at making us look inwards and at our plates, but do they inspire or make us feel guilty (or even angry, when you see the conditions farmed animals can be subjected to) enough to change our ways?

Eco-Anxiety and Our Plates

You might be reading this and my other blogs on sustainability and agree that change is required. You might share concerns about the plight of the planet and the future we will leave for our kids and grandchildren, and you might want to help. But then, you look at decisions to open up new oil and gas fields, at the emissions from other countries, and at the state of our oceans filling increasingly with plastic and other waste, and ask what is the point? How does whatever you do make a difference? Why does the food on your plate make a difference?

Every meat-heavy meal has a carbon footprint, contributing to greenhouse gases and deforestation. As much as 31% of anthropogenic greenhouse gases are generated by the food we eat. According to a Stanford University model if we phased out animal based agriculture it would lead to a 68% reduction in carbon dioxide emissions and provide 52% of the net emission reductions necessary to limit global warming to 2 degrees (1.5 looks a lost cause) Celsuis above pre industrial levels.

Now, you might be thinking that 2 degrees warmer might actually make a UK summer more pleasant, but models are concerned that exceeding these 2 degrees could cause rising sea levels, more extreme weather (Storm Isha abyone) and damage to ecosystems across the globe. More desertification, crop failures, mass immigration, and civil disruption.

While systematic change is needed, as individuals, we can take steps to help. Collectively, we have power. Whether that is at the ballot box or via our shopping baskets we can make decisions that can shape our future.

Adopting a plant based diet is one change we can make, and I hear your groans. Read on. I might have an idea that isn’t hard to swallow.

Vegan Woes

Most of us will be aware of Veganuary and some of us might have even tried it. Fewer still will have used it as a springboard into a vegan lifestyle. Like marathon runners, we will know our vegan friends because they’ve told us. Have I ever mentioned I ran a marathon?

There are many great reasons to adopt a vegan diet, but let’s be honest, completely cutting out meat can feel like a Herculean task for many of us. My head and my heart tells me that eating meat is wrong. Wrong for the planet, and as I age, wrong for my longevity (now enraged all the lunatic carnivore diet disciples) and in a cost of living crisis, wrong for my wallet.

But, and it’s a big butt, j’adore un sandwich au fromage et jambon (I am also learning French via Duolingo).

I’m also partial to chicken, fish, prawns and the occasional steak. And don’t start me on eggs and milk. You might at this point be asking “where is he going with this”?

Where I am going is into the world of the Flexitarian Diet. It’s the culinary equivalent of a hybrid car – you get the best of both worlds. Less meat, more plants, but with the occasional (or not so occasional) animal product thrown in to satisfy your carnivorous desires. It’s perfect for those of us who want to make a change but find the idea of going full vegan as daunting as a marathon (or another one) and it can arguably make a bigger impact as more of us are likely to adopt a flexible diet as opposed to a fully vegan one.

Health Benefits: Not Just a Side Dish

Flexitarianism isn’t just good for Mother Earth; it’s a boost for our bodies too. This diet is like a health potion, brimming with the goodness of fruits, vegetables, and whole grains. It’s associated with a lower risk of heart disease, diabetes, and even certain cancers. Plus, let’s not forget the potential for weight loss and improved digestion associated with increased (to normal) levels of fibre..

Your Wallet Will Thank You

Think eating healthily is expensive? Think again. The flexitarian way can be kinder to your wallet. Plant-based foods like beans, lentils, and seasonal veggies often cost less than their meaty counterparts. It’s about being smart with your shopping and getting creative in the kitchen.

It also helps to use the Fork Ranger seasonal calendar. I met the founders Frank and Mareike on Linkedin and was so impressed by their work that I’ll be working with them on a workplace campaign to inspire my colleagues across the UK to try a flexitarian diet (possibly not the flexi-time they were expecting) and hopefully again later this year. Their calendar, recipe book, and Fork Ranger app are all excellent and ideal for even the most hardened meat eater (and make great gifts).

You can download the app on Apple and Android and, if like me, you’ll be soon checking it every day for recipes and daily tips.

Flexitarian Life Hacks: Making It Work

Here’s the practical bit. Start with simple swaps. Love burgers? Try a lentil patty or even a chicken burger. Yes, even by swapping from beef to chicken or pork, we effectively reduce our emissions by 21%. Adore curries? Go for chickpeas or lentils instead of chicken. Plan your meals, maybe start with Meatless Mondays, and gradually increase your plant-based days. Remember, it’s a marathon, not a sprint.

Recipes to Kickstart Your Flexitarian Diet

Now, for the fun part – recipes! How about a spicy bean chili or a lentil and tomato curryf? The internet is a treasure trove of flexitarian recipes that are as tasty as they are nutritious, but I want to make it as easy as possible for you. Download the free Fork ranger app and access the daily recipes and learn more about the flexitarian movement and how your choices can make a difference..

A Flexitarian Diet is Sustainable

So, there you have it – the Flexitarian Diet in all its glory. It’s flexible, balanced, and sustainable. It’s not about perfection; it’s about making better choices, one meal at a time and helping you to maintain the positive changes you’ve made. Whether you’re doing it for health, environmental reasons, or just to try something new, remember, you are making a difference. Every small step counts. Especially when we takes these steps together.

And with my start-up, One Sky Collective, every small step will be rewarded. It’s still in development, and I hope to share news soon.
In the meantime, who will jh join me in adoptingf a flexitarian diet and who will be the first to tag me on Twitter (still can’t call it X) or Instragram with their first flexitarian dish using the Fork Ranger’ App?

“All infographics are from the free Fork Ranger app. Download the app to discover more about sustainable food and collect easy recipes. Learn more about Fork Ranger here.”

* This is NOT a sponsored post. I just love what Fork Ranger are doing and I do follow a flexitarian diet.

January 21, 2024 0 comment

Sustainability

Honest Review: Sweet Dreams are Made of Simba Hybrid Duvet

written by Stephen Morrison

As we drift from hotter than average temperatures to polar vortexes closing roads and cancelling rail services, you would be excused for tossing and turning at night, and struggling to find that elusive perfect sleeping temperature. If you’re like me, you understand the importance of a good night’s sleep for your overall health and well-being. You can read one of my sleep (inducing) blogs here. But, what if I told you there’s a solution that can make your nights cozier, more restful, and simply dreamy?

The Quest for the Perfect Night’s Sleep

Although I no longer suffer from sleep apnea, I still often wake up feeling unrefreshed after a restless and broken night of sleep. Often caused by Teresa stealing the duvet to envelope her body with warmth or by Teresa unloading a duvet onto me as she seeks a cooler sleep. It’s a sleep struggle that’s all too familiar for many couples, no doubt.

But what many people don’t realize is just how crucial body temperature is to our sleep quality. You see, your body temperature naturally drops as you drift off to sleep, and a too-warm or too-cold environment can disrupt this delicate balance, leaving you tossing and turning all night.

Discovering Simba (no, not THAT Simba)

For years, I’ve watched the five minute intros by my favourite YouTubers thanking their sponsor and I won’t lie. I have envied all of those receiving and reviewing a Simba mattress. Now, I’ll admit, I’m not a big enough blogger to receive a whole new bed for review (I wish!), but when Simba reached out to gift me a Simba Hybrid Duvet, I wasn’t going to sleep on this opportunity (I know, a dreadful pun).

However, while I was aware of their reputation, regular readers will appreciate that I rarely accept sponsored posts and only work with brands I respect and which now show a commitment to sustainable practices (limits the brands I work with but hey, I never was in it for the money). Before accepting their offer, I had a look at their website and I was pleasantly surprised. Simba recognises that many of us are losing sleep over the direction we are heading, and they have taken several steps to make them not only a brand known for its commitment to innovation and quality, but one committed to sustainability and ethical business. They use recycled and sustainable materials, their deliveries are 100% carbon neutral, and have signed up to the Modern Slavery Act 2018 and they extend their ethics to their contractors, suppliers, and to their business partners. So yes, I was absolutely going to agree to work with them. As the founder of One Sky Collective I do want to highlight sustainable and ethical brands.

The Simba Hybrid Duvet

So, back to the Simba Hybrid Duvet. What makes it so special?. The Simba Hybrid Duvet is designed with sleep science in mind. It’s not your ordinary duvet; it’s a sleep-enhancing, temperature cooling and relationship saving wonder duvet.

First and foremost, it’s incredibly soft and cozy (although the “cool” side is less so). It’s divided into stitched squares, thus ensuring a consistent distribution of padding and for idiots like me, it uses colours and labels to indicate which side is which. This is important as the Simba Hybrid Duvet is designed to suit your varying body temperature. Thanks to the innovative Stratos® technology. If you get too hot during the night, Stratos® absorbs your body heat to cool you down. If you get too cold, it releases the heat to warm you up. It’s a duvet made for year round use and I couldn’t wait to put it to the test.

My Personal Experience

I’ll admit I was skeptical at first. How could a duvet really make that much of a difference? But from the first night I tried it, I was hooked. Or more importantly, my girlfriend was hooked. Instinctively, she opted (even in winter) for the cooler side facing down. I’m used to having no duvet so I wasn’t perturbed by the potential coolness, and instead loved the feel of wrapping it around me. It is only anecdotal and might be a placebo effect at work, but we both reported feeling more refreshed after a night’s sleep.

Why Body Temperature Matters.

You might know that I like to include some science in my blogs (possibly why my readership matches the number of brands I will work with) so let’s explain why our body temperature matters when sleeping. Your body temperature plays a significant role in your sleep cycle. As you prepare for slumber, your core temperature naturally drops, signaling to your body that it’s time to rest. If your sleep environment is too warm, it can delay how quickly you fall asleep, interfere with the maintenance process, shorten sleep latency, and promote non-rapid eye movement sleep. All of this leads to restless nights and poor sleep quality.

The Simba Hybrid Duvet addresses these issues head-on. Its advanced technology helps you control your sleep temperature, so you can fall asleep faster and stay asleep longer. It’s like having a personal climate control system for your bed.

The Connection Between Sleep and Health

Now, you might be wondering, “Why is quality sleep so important?” Well, the benefits go beyond just feeling refreshed in the morning. Quality sleep is crucial for your overall health and well-being. It’s during those precious hours of slumber that your body repairs itself, boosts your immune system, and even supports mental clarity.

By investing in a duvet like the SimbaHybrid Duvet, you’re not just getting a good night’s sleep – you’re investing in your long-term health. It’s a small change that can make a big difference in how you feel and function every day.

And yes, I know you might have concerns about the price. Quality often comes at a cost, but you can currently save 25% on the Simba Hybrid Duvet.

Sleep Well, Live Well

As someone revered (yes, revered) for my sloth-like appreciation for sleep, I understand the value of a good night’s rest. It’s not just about getting through the night; it’s about waking up each morning feeling your best. I’ve been so impressed by the Simba Hybrid Duvet that I am seriously considering replacing my mattress. Yes, I know it’s ME supposed to be influencing YOU to buy, but having seen what a new duvet can accomplish I am imagining a life in bed. And that reminds me. Not that I am condoning it, but for those working from home and enjoying the odd afternoon nap, SIMBA have produced a blog, the art of napping, explaining what it’s possibly something we ALL should be doing. Honest, boss, it’s backed by science.

Frequently Asked Questions

To round up this blog, here are some frequently asked questions (and answers) about the Simba Hybrid Duvet.

Is the Simba Hybrid Duvet machine washable?
Yes, it is! You can easily maintain its freshness with regular washing. The kingsize is quite big, so you might want to use an industrial sized machine.
What sizes are available for the duvet?
The Simba Hybrid Duvet comes in various sizes to fit your bed perfectly, including super kingsize, kingsize, double, and single.
Does it work for both hot and cold sleepers?
Absolutely. The duvet’s technology adapts to your body’s needs, ensuring you stay comfortable whether you’re prone to overheating or feeling chilly.
Can I use this duvet year-round?
Yes, the duvet’s temperature-regulating features make it suitable for all seasons.
How much is this bad boy?
Currently start at £104.25 for a single with free delivery. As a year round duvet, see it as 2 for the price of 1.
Is there a warranty for the Simba Hybrid Duvet?
Simba offers a 10 year warranty on their products to ensure your satisfaction and peace of mind. But this doesn’t mean, Jack, you can walk around the house with a duvet wrapped around you (Jack is my youngest boy who loves sleeping and all things sleep related as much as I do)!

It’s now getting late and my Simba Hybrid Duvet is calling out to me and sweet dreams await, so thanks for reading and do let me know if you have any questions.

December 28, 2023 0 comment

Physical Activity Sustainability

Winter Walking with adidas

written by Stephen Morrison

Winter is on its way (arguably already here) and while the temptation might be to hibernate and wait out whatever crazy weather this winter might bring, for many of us there’s the small matter of work or college etc to get to.

COVID 19 has led for many to adapt to a more hybrid working pattern, with time split working between home and the office, but there has been a push to get us all back into the workplace. With the cost of living crisis and increasing fuel and public transport costs, you might want to consider cycling or walking (even part of the way) to work.

I tend to be a fair weather cyclist who doesn’t like cycling in the dark nights or icy and wet conditions, so walking to work is my preferred mode of transport when not getting the bus.

And that’s another reason for winter walking with adidas.

With more of us back working in the office, there’s more of us back using buses and trains. It might not be headline news, but there STILL is a horrible respiratory virus in the air and full buses with all the windows closed and people coughing is all the encouragement I need to get my walking shoes on.

It’s also a way for me to offset calories and carbon from my visits to Big Bear Bakery and our driving to the gym (still going 3 times a week to JD Gyms Glasgow South). Walking more was what changed my life, brought me so many opportunities, and what launched this blog, so it is fitting that as I consider hanging up my blogging boots, that I return to my roots.

But as I said, winter is coming and in my final adidas blog of the year, I thought I’d share a few Black Friday recommendations of what I consider as essential kit for those looking to actively commute.

Put your best foot forward

It is impossible to ignore the floods affecting the world. Climate change, zoning laws (who thought it was sensible to build houses in a floodplain? It is in the name!), and poor drainage all play a role, and while there are ways we can slow down climate change for future generations, the weather is here to stay (and potentially get worse).

So a good pair of shoes is a must.

I went for the albeit strangely named adidas X9000L2 COLD.RDY, a water-repellant and COLD.RDY shoe partly made with recyclable material and insulating you from the elements. With its Jet Boost sole you still get that Bounce in your step and I do find that my knees appreciate the support and shock absorption. At £45.50 (reduced from £90.00) they are one of my cheapest adidas trainers, but I cannot fault the build, look, and feel. Being water-repellent it doesn’t allow you to walk through rivers of water, but it will help you navigate puddles and keep your feet warm and dry in the rain.

Keep Your Head On

I will always remember my papa extolling the virtues of a good hat. As a hard worling foreman on building sites, he was regulary exposed to whatever mother nature could throw at him. He’d wear tights (sorry tradespeople if I am giving away trade secrets) under his work trousers and when he took me to watch Pollok Juniors, he’d always be wearing his bunnet.

Time has moved on, and sadly so has my papa, but I still remember him telling me that we lose all our heat from our heads. It turns out that like many things papas tell their grandchildren, this was a myth. While the head does lose heat, it is not significantly more than other parts of the body. But I digress.

A good hat will keep your head (and your ears) warm in the harshest of winds. Again, I went for something using the insulating COLD.RDY tech, the aptly named Tech Cuff Beanie. Made from 50% recycled polyester and 50% recycled wool plain knit, it’ll help keep me warm and contribute to my efforts to live more sustainably.

Body of Evidence

The fact is that we need to keep our bodies warm. As well as preventing hypothermia, it helps with our body’s thermoregulation. In cold environments, the body redistrubutes blood to the torso, mainting the warmth of our vital (again, a clue in the name) organs. So when hunting for a suitable jacket, I was looking for something that would keep me warm AND keep me dry in Glasgow, one of the wettest cities in the UK.

It also couldn’t break the bank (or rather, the remainder of the gift voucher kindly given to me by adidas).

Finding a jacket that is both insulated and water repellant at a reasonable price is hard enough, but since learning more about how what we wear can damage the environment, I try to avoid durable water repellent coatings that use perfluorinated compounds (PFCs). At only £85.00 (£59.50 in the current sale) the PFC-Free BSC 3 Stripes Insulated Jacket was exactly what I was looking for.

Hidden cuffs keep out the wind and rain and the hood fits well. It’s not too heavy and with it being made from 100% recycled materials, it is another item of clothing that I will not feel guilty buying.

Walking in a Winter Wonderland

With your feet, head and vital organs covered, you will be set for your winter walking regime. It just needs you to commit to making the journey. I tend to only walk on days when the weather isn’t truly miserable as water repellent is not water resistant. It’s a 3 mile walk for me and I use it to think, plan, and dream. You might want to download some audio books or listen to podcasts, but please do be conscious of traffic and considerate of other pavement users.

And please be mindful that the great Black Friday discounts at adidas are only great discounts if you are buying something you need. As consumers, we do need to also buy less as well as buying more sustainable products. I was gifted the three products by adidas.

Adios adidas?

And that ends my adidas blogs for the year. It has been a great experience being part of the #adidasbloggercommunity and I hope you have enjoyed my blogs about the different ways adidas are making their products more sustainable.

I do not know if they will invite me back next year, and part of me is not even sure if How Many Miles will still be here in 2024, but I still enjoy pressing publish on a new blog post and I still have not discovered how many miles I need to go, so it is maybe not au revoir just yet.

Thanks for all of your support since 2012.

Stephen

November 24, 2023 0 comment

Sustainability

A Sustainable Goal with Hurlford Reds FC and adidas

written by Stephen Morrison

When an entire village in Ayrshire rallied together to collect plastic bottles and soft drink cans to support their local youth football team, it was more than just an act of community spirit. It showcased the power of community actions and the immense potential they hold as an agent (couldn’t help the football pun) for shaping behaviour. It also highlighted the potential of a Deposit Return Scheme in Scotland

[Not sure of how far reaching my blog would be, the story was recently shared in the Daily Record, but here’s the inside scoop.]

I first met Lynsey and her son, Joey, as we queued at a Sainsbury’s in-store recycling unit. Myself with my bags and bags of Diet Coke bottles and cans (have you read my Metro article?) and Lynsey with her packed trolleys’ (yes, plural) worth.

I was waiting behind their massive haul in visible awe, and I think this prompted Lynsey to turn around and explain just how they had amassed so many bottles and cans.

Discovering that Sainsbury’s would credit 5p for every recycled bottle and can, the players and parents of Hurlford Reds FC decided to team together and drive the 35 minutes from the village of Tarbolton in Ayrshire to Sainsbury’s Darnley to make a deposit and earn the credits. As the credits built up, so did their ambitions and size of their hauls.

Dog walkers collecting in the park, neighbours and friends saving up, and the kids themselves being more mindful to retain the bottles and cans they took to school. Even the local soft play centre, Kidz Play, collected and donated bottles. Over a short period of time, they were able to earn close to £900 in Sainsburys credits. Some were used to buy adidas footballs and shin guards, and being eleven year olds, some were spent on sweets.

A Sustainable Goal

But these kids aren’t just environmentalists, they are also entrepreneurs and they hatched a cunning plan to increase their funds. With spending restricted to Sainsbury’s there were only so many footballs and shin guards they could buy. So, they took advantage of Sainsbury’s sales and toy selection and bought a selection to raffle to friends, family, and classmates. And everyone in their village.

By the time of the prize draw on September 11th 2023, they had raised £700 in raffle ticket sales, bought dog food and dog jackets for the ScottishSPCA, and bought £300 worth of toys to donate to children less fortunate at Christmas. All this from collecting (and not dumping) plastic bottles and cans and enabling them to be recycled.

I’ve been championing the sustainable range at adidas in my Sustainability blogs (I reviewed the adidas Ultraboost trainers a few months ago, which you can read here) as part of the adidas blogger community, and I was so impressed by the team’s efforts that I donated a 2023/2024 Real Madrid football jersey (as chosen by them), made from 100% recycled polyester tricot and 100% recycled polyester mesh, to help with their future fundraising.

Why This Matters

Plastic pollution has become an alarming global crisis, infiltrating various aspects of our daily lives and the environment. It’s not just visible as litter on our streets and beaches; microscopic plastic particles are now found in the air we breathe, the food we consume, and the vast expanse of our oceans. These pollutants not only affect marine life but also make their way up the food chain, ultimately entering our bodies and potentially posing health risks. The far-reaching consequences of plastic waste emphasise the importance of the three Rs: Reduce, Reuse, and Recycle. Adopting these practices is essential to curbing the menace of plastic pollution, ensuring a healthier environment, and safeguarding the well-being of future generations.

Why I Love This

The act of collecting and redeeming bottles and cans for a monetary value educated and incentivized the players of Hurlford Reds FC about the value of what they might otherwise consider “rubbish”. It showcased that every piece of litter has a tangible value, further strengthening the concept of a deposit return scheme in Scotland.

Beyond the monetary aspect, this activity also served as a means to educate the children, their parents and the entire village that by actively participating in such initiatives, they can make a difference. They will have seen how a world blighted by litter could be transformed with just a bit of effort, making them hopefully less likely to contribute to the problem in the future.

The whole village getting behind them also acted as positive reinforcement. As the community witnessed the youth football team benefiting from their collective effort, it provided a sense of accomplishment to everyone involved. It also confirmed that successful behaviour change campaigns are often community inspired and community led.

And it’s no coincidence that this eco-activity revolved around a football team. Projects like Football Fans in Training have shown how football can inspire change and change lives. By incorporating sport, which naturally fosters teamwork and community spirit, into an eco-friendly initiative, the players will have learned about the value of responsibility, environmental consciousness, and the importance of collective action. And you just thought they were collecting bottles. The journey of taking bottles to Sainsbury’s and turning them into raffle prizes and donations became a lesson in sustainability and the ripple effect of positive actions.

However, like many great stories, there is always heartache to overcome. The Deposit Return Scheme in Scotland has been postponed until 2025 (at the earliest), and subsequently the Scottish Government subsidy that financed Sainsbury’s recycling initiative has come to an end. With no more monetary incentive, how do we ensure that the newly learned behaviours are maintained? How do we encourage these children and their families to continue recycling and even reduce their use of single use plastic?

And like every story, there is a hero who emerges and comes to the rescue. And that hero is me… and you. All of us.

While global weather events, rising temperatures, and increasing levels of plastic pollution reinforce the need for swift and decisive action, I believe that gradualism is key to behaviour change, and that by using gamification and rewards, we can effectively empower behaviour change in a fun and inclusive way. I believe in it so much that I have set up a Community Interest Company, One Sky Collective, to test (and prove) my theory.

Together, we can reduce, reuse, recycle (and repair) and make Scotland the happiest, healthiest and most sustainable wee country in the world while supporting those making a difference.

And it all kicks off in 2024

One Sky Collective

With Tarbolton nestled in South Ayrshire, I have invited the players and parents of Hurlford Reds FC to join me and One Sky Collective on our inaugural beach clean on Troon Beach next year.

We’ll provide them with some commemorative and age-appropriate digital art, an information session on plastic waste and how to reduce and reuse, and some points for future use on One Sky Collective (more on that on another day). What you, if you happen to be a business owner, can do is donate some gifts (the more sustainable the better) to reward and encourage the players to continue recycling and more.

Together we can reinforce that living more sustainably does not only support the youth football team financially, but instills a deeper sense of responsibility and pride in the community. It shows that when a community comes together for a shared cause, they can inspire change, reduce litter, and pave the way for a cleaner, greener future. That is a sustainable goal we can aim for and celebrate.

Will you join us?

November 4, 2023 1 comment